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Marketing Report and Ad Tracking

What did that lead cost you?

One report. Spend, impressions, clicks, leads, and cost per lead, one row per channel. Built from your own click tracking, the ad platforms where they are connected, and imported figures where they are not. A blank cell means unknown. Never a fake zero.

The advertising report in the admin
How It Works

From first click to done.

Track the click

Your ads and social posts point at your own tracking links. Each click is recorded on your server and forwarded on. Bots and test hits are filtered out.

Carry it to the lead

The click identity rides onto the landing page and into the quote form, so the lead knows its campaign.

Add the spend

Connected ad accounts sync spend and campaign data. For channels without an export, upload a report or type the figures for the period. Overlaps are refused so nothing double counts.

Read the report

Pick 7, 30, or 90 days. Every channel on one table, leads broken out by type underneath, campaigns and creatives in drill-downs.

Your own click tracking

Your own click tracking

A tracking link for every ad campaign and every social post. Total clicks, by source, by day, and the top link. No third-party pixel required for this part, and no one else's dashboard between you and the number.

How It Works

Calls and texts count too

Leads are not just forms. Calls and texts on your tracked numbers are part of the same 30-day picture, so a channel that makes the phone ring gets credit for it.

Spendconnected accounts or importedImpressionsper channelClicksyour own tracking linksLeadscalls, texts, formsCost per leadthe number that mattersOne row per channel. A blank cell means unknown. Never a fake zero.
Everything Included

What comes with Marketing Report and Ad Tracking.

01

Go-link click tracking

Your own tracking links. Ad clicks and social post links are recorded on your server, then forwarded to the page. Bots and test hits are filtered out.

02

Click to lead

The click identity is carried onto the landing page and into the quote form, so a lead is tied to the campaign that produced it.

03

Ad platform data

Paid campaign insights, a spend-to-lead funnel, and per-creative performance. Local services leads sync into the inbox.

04

Imported spend

Upload a campaign report or enter a channel by hand for the months before the platforms are connected. Overlapping periods are refused so nothing double counts. Drill down per campaign.

05

The one report

Spend, impressions, clicks, leads, cost per lead, one row per channel, for 7, 30, or 90 days. Leads broken out by type underneath.

06

Analytics

Site analytics rollup, link tracking, calls, texts, social posts, and page performance, each in its own panel.

07

A read-only reviewer role

Give a marketing coach or partner a login that sees the reports and nothing else.

Running Today

Not a roadmap. In production.

The monthly report the client reads with their marketing coach. Any business spending money on marketing.

See it liveEvins ConstructionOpen the site
Questions

Before you ask.

What if an ad platform is not connected yet?

Use the imported report: upload the platform's own export or type the period's figures. It sits alongside the live data and is clearly labeled.

Can my marketing coach see it?

Yes. A read-only role sees the reports and analytics and nothing else.

Why is a cell blank instead of zero?

Because that channel does not report that number. Unknown is not the same as zero, and the report never pretends otherwise.

Next Step

Add Marketing Report and Ad Tracking to your site.

Sold on its own and added to the site you already have, or switched on as part of the platform. Set up by us, run by you, owned by you. Tell us about your business and we will come back with a real proposal.

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